It’s almost impossible to succeed in the modern business environment without the help of an excellent website. With untold millions being spent every day on digital goods and services, refusing to digitize your operations is tantamount to turning away huge sums of potential profits. Nevertheless, many entrepreneurs and well-established business owners are refusing to adapt to the 21st century by hosting a company website, largely because they have little idea where to begin.
Luckily, launching your business website isn’t nearly as difficult or expensive as many believe. The hardest part is choosing the right web hosting service. Here’s how to go about choosing the right business web hosting, the common mistakes to avoid, and why it’s all a worthwhile endeavour.
Know the different types of web hosting
There are many different ways to host your company’s website, so you’ll need to familiarize yourself with the various options before making a final decision. It’s imperative to understand that there’s no one-size-fits-all approach to hosting a website; something that worked for your competitor or business in another industry may not be what your brand needs at all. Thus, while you can certainly learn from the example of others, remember that this decision must be based on the specific needs of your business and its employees. Forget that, and you’ll end up making a costly decision that ends up haunting you in the long run.
Unless you want to run your own server, you’ll almost certainly be paying somebody else to host your website. While this can seem like just another cost of doing business, it’s actually a great deal in most cases; hosting your own server and managing your own website by yourself isn’t just a costly, but also a technically-complex endeavour that could result in disasters. So, what kind of third-party web hosting can you expect to see when browsing your options?
One of the most popular options that modern businesses rely on is shared web hosting. As the name implies, shared web hosting, such as provided by A2Hosting deal, allows multiple websites (sometimes hundreds or even thousands) to share the same server. This is an incredibly cost-efficient way of hosting your business website, but it’s also less efficient and prone to problems. Loading speeds will be slow, for instance, since you’re sharing a server with countless other pages that must also be loaded up. Reviewing the pros and cons of shared server arrangements will help you decide if this is the option for your company.
The next option is a Virtual Private Server or VPS. Unlike shared web hosting, VPS arrangements will use virtualization software to turn a single server into multiple virtual servers that only manage one website each. Thus, your business’ website is completely independent from the other websites being hosted on the same server. While it’s more expensive than a shared hosting setup, it’s also far more effective and is perhaps the number one option for medium-sized businesses which can afford to spend money but don’t want to spend too much.
Don’t forget about the cloud
The many benefits of VPS hosting, such as the dedicated resources, flexibility, and better resources it offers, are worthy of your consideration. Still, you can’t afford to forget about the cloud. Many servers which are all connected to the same network split up the workload of hosting your business’ website, which is particularly attractive to massive companies looking for a solid website hosting solution. Cloud options are often renown for their security, too, though they can be expensive, especially for small businesses.
Begin by identifying your needs and the risk associated with each option and go from there. Before long, your business will have the right web hosting services to help you achieve new levels of prosperity!